Format: 90'

Gender: Neutral

Status: Late Development

Genre: Drama

Directed by: Estêvão Queiroga

Launch Year: 2023

Looking for: Broadcasters, Financing and New co-producers 

Rights Available: All available, Worldwide (all languages)

Languages: Portuguese (Brazil)

Co-production: Druzina Content and Petit Fabrik

Highlights: In 2018 this project won a governmental funding for its production in Brazil FSA/BRDE/ANCINE, which guaranteed 50% financing of the work.

Country: Brazil

An unequal city, a corrupt government, a violent police force. A repressed minority lives on the margins of society. They do not have equal rights and are victims of prejudice and discrimination. This story may seems familiar, but at this time the victims are different.

If intolerance is a social construction, we have as humanity the power to deconstruct it. Or, at the very least, the duty to try.

The March of Roses is a feature film that aims to blend rotoscoping techniques, live action and interactive technologies to create a drama of universal appeal. It is a story about prejudice and self-acceptance that dialogues with various contemporary contexts of intolerance and allows different audiences to translate the fictional universe and the plot into their own realities.


"The March of the Roses" presents an audiovisual metaphor that draws parallels with racism and discrimination in their most varied manifestations. The feature film, currently in development, uses the combination of animation techniques in rotoscoping and live-action, telling a story about prejudice and self-acceptance that dialogues with several contemporary contexts of intolerance and how it occurs in the formation of our society.


The characters will be separated into social groups, although they dialogue with each other. It is a 90-minute multiplot film that will address racism, sexism, classism, religious intolerance, denial of self-identity, etc. If intolerance is a construction, it can also be deconstructed. What the "March of the Roses" proposes to do is openly denounce various aspects of intolerance, creating a metaphor that will allow the viewer to see this problem under a new perspective, disconnecting, throughout the work, from their own prejudices.

The story takes place in a universe where there are "colorful" people. Their skin has constant variations of color, tone and texture, according to their emotional state. Some of the colorfuls have the ability to "draw", that is, create "colored" objects from nowhere using only their hands. These objects look the same as these people. The characters and their "colored" objects are represented in rotoscoping animation, while the other characters, scenarios and objects are in live-action. There are also semichromos or semis, children born of a relationship between non-colored and colored, whose body features colored "rotoscopes" of different sizes and shapes. The story, which accompanies different characters and different nuclei that intersect, takes place in a non-specific time, in the fictional city of St. Benedict, in all scenes of the film coexist characters and animated objects as well as characters and objects in real image.

The Colorfuls

The intolerance to their difference is so great that the climate of tension between Colorfuls and the non-Colorfuls (or normal, as they call it) is almost unbearable. Pursued by fascist gangs, exploited by the upper classes, oppressed by the police, forgotten by the government, and sometimes even rejected by their peers, the colored oscillate between the apathy of some and the revolt of others.

The Semis

In the middle of this instability, are the Semichromos, children of Colorfuls with the non-Colorfuls. The prejudice they face is the same, but a recent change in the law has given them equal rights to any citizen. And to the Colorfuls, some who had not previously, how to going to college and vote.


Why the "semis" and not the Colorfuls? What is different, although virtuous, can cause fear. The Colorfuls have a peculiar ability and it is believed that only they have it: the skill of Chromatization, also known as "Drawing". They create colorful objects from scratch using their hands. Both the skill of the Drawing and the Croma religion have been banned for more than 100 years and now relegated to clandestinity.

It is the name of the Colorful girl who will discover a new world upon entering university. She will have to face not only those who reject her, but the fear of her own past. In paths that cross pro-Colorfuls extremists, street gangs, police officers, politicians, media personalities, big corporations and ordinary citizens, the Colorful people and the city of São Benedito will live some of the remarkable chapters of it story.









For this film, the producers intend to produce a software that will be made available through an online platform where people from around the world will be allowed to collaborate in the composition of rotoscoped animations. It is intended that at least one frame be painted by one person in each country of the world (197 countries), including countries that are not officially recognized by the UN. There will be over 120 thousand frames, and each one will be made available on this platform, where anyone in the world can enter the site and color this frame in this painting tool that was developed. Part of the film around 20 thousand frames will be produced through this tool. For each scene an x ​​number of frames will be available and only the colors corresponding to the emotions of the script will be made available, just as the body parts can be colored in the case of the semi colored characters or the whole body in the case of the totally colored characters.

It is a 90-minute multiplot movie that aims to dialogue with open people to discuss the issue of intolerance, which is the basis of our social construction. Racism, sexism, classism, religious intolerance, denial of self-identity, etc. The film addresses intolerance in some of its most present manifestations. Each of these manifestations brings their peculiarities, but all have the same origin. To better analyze the genesis of this universal phenomenon, it is necessary to observe how it takes place in the formation of our society.